Welcome to The Truth MLM

Providing useful information for going into multilevel marketing/network marketing. Take on board the advice and make a decision based on supporting evidence

This site contains useful information for you and many tips and tricks. We also have products to help you achieve success. Keep checking in on our blog for regular information.

MLM training? Get a coach!

Many people are still saddled with antiquated MLM training and ideas of how the old multilevel companies were run in the 60ís and 70ís. Remember that we are already in the new millennium, people.

And the trainings in MLM that we have today had already grown pass those times.

Some of the more successful marketers have the fortune to have undergone the proper MLM training to make them more profitable than others. What is the one secret they have learned in MLM training?

The secret is choosing a team with an experienced coach who will teach, guide and motivate you towards success.

Of course there are other factors to consider such as the financial backing of the company, timing, the compensation plan and marketing a consumable product. But if you are not properly trained and motivated during those early months you are almost doomed to failure.

But think about it. Every professional businessperson or athlete has a coach to aid in the training. Why should it be different in MLM marketing?

In MLM marketing, you can start your business for less than $500 and literally choose the coach or leader who will be training you. Of course this will involve doing a little background check on the team leader you choose to work with. But in the end, it will be a time worth spending.

Here are a few pointers that will help you when seeking out the ‘correct coach’ who will assist you in your MLM training.

1. Make sure that he or she has a proven track record.

A gifted leader will also prove his or her worth in the results produced. Generally speaking, you will not rise higher than your leader, so know how high you want to reach and find a coach who can get you there.

2. Go with someone who has been training in MLM for many years.

You want a leader who will be like the northern star; bright and steady. Those who are successful network marketers are people who stay for the long haul. Many people give up too quickly and never reap the harvest.

Choose a leader who has experienced some bumps in MLM and can now be selective in choosing a company that is most likely to remain out of the MLM graveyard.

3. Find someone who knows how to market.

Network marketing is just that: marketing through networking. An essential part of the equation therefore is the effective marketing of your business.

Marketing can eat up a small budget very quickly. Therefore, you must learn from the MLM training works from what does not work so that you can use your advertising dollars most effectively.

The name of the game is maximum returns for your money. Leverage is the whole idea behind network marketing. This translates into small effort and great gain.

Find someone who can train you on how to use MLM tools such as teleconferencing, voicemail, direct mail, the Internet and broadcast media. This is a business so you have to treat it like one.

4. Find someone who continuously studies the industry.

Anyone who claims to be a professional will subscribe to magazines in his area of expertise, attend seminars to keep abreast of whatís happening and keep his MLM training pulse on the industry.

Choose wisely. The right opportunity and company may be the vehicle to your success but an effective MLM training coach is like gas in your tank.

Network Marketing Survival

Any network marketer or home business builder who desires to build a large business on the Internet or in the offline world!

Network marketing is not the same old routine it was in the Baby Boomers’ generation. Several things have changed. Things like door-to-door calls, cold calling, etc. are just passé. Today, network marketing has gone online in a very large way.

Here, in this eBook, we shall see how people have taken network marketing ahead and what you can do to realize its full potential.

>> Network marketing guide

50 Top Network Marketing Companies

Every company listed below has been in business for 3+ years (no fly-by-night companies) and is well known online (based on Alexa.com’s website traffic rankings).

Company Website Alexa Rank
1. Avon www.avon.com 2,798
2. Melaleuca www.melaleuca.com 12,749
3. Usana www.usana.com 14,275
4. Quixtar/Amway www.quixtar.com 14,483
5. Pre-Paid Legal Services, Inc. www.prepaidlegal.com 14,576
6. Team Beach Body www.teambeachbody.com 16,025
7. Market America www.marketamerica.com 16,944
8. Mary Kay www.marykay.com 17,225
9. Nu Skin Worldwide www.nuskin.com 21,628
10. A C N Global www.acninc.com 26,455
11. Isagenix www.isagenix.com 28,192
12. Herbalife www.herbalife.com 29,176
13. MonaVie www.monavie.com 32,075
14. Send Out Cards www.sendoutcards.com 32,764
15. Forever Living www.foreverliving.com 33,610
16. World Ventures www.worldventures.biz 34,348
17. Tupperware www.tupperware.com 35,024
18. Stampin’ Up www.stampinup.com 40,785
19. The Pampered Chef www.pamperedchef.com 41,353
20. Agel www.agel.com 44,985
21. Young Living www.youngliving.com 45,149
22. AmeriPlan USA www.ameriplanusa.com 47,453
23. Vemma Nutrition Company www.vemma.com 50,969
24. Arbonne International www.arbonne.com 51,089
25. Free Life International www.corporate.freelife.com 53,510
26. VMDirect www.vmdirect.com 54,177
27. Medifast www.medifast1.com 58,171
28. XanGo www.xango.com 63,380
29. Primerica Financial Services www.primerica.com 65,593
30. Creative Memories www.creativememories.com 66,490
31. YTB International www.ytb.com 70,484
32. Tastefully Simple www.tastefullysimple.com 73,840
33. Nature’s Sunshine www.naturessunshine.com 79,351
34. WatkinsOnline www.watkinsonline.com 80,016
35. Immunotec www.immunotec.com 80,281
36. Nikken www.nikken.com 81,270
37. Tahitian Noni International www.tni.com 84,565
38. 4Life Research USA, LLC www.4life.com 86,170
39. LifeWave www.lifewave.com 87,593
40. Neways International www.neways.com 88,109
41. Amsoil www.amsoil.com 92,524
42. Longaberger www.longaberger.com 95,842
43. United First International www.u1stfinancial.com 112,283
44. EcoQuest International www.ecoquestintl.com 114,359
45. Mannatech www.mannatech.com 114,628
46. Healthy Pet Net www.healthypetnet.com 116,283
47. Shaklee www.shaklee.com 117,780
48. Winalite www.winalite.com 123,985
49. Team National www.bign.com 129,794
50. Amazon Herbs www.amazonherb.net 130,694
Source: Based on Alexa.com Website Rankings for October 2009 – December 2009. Source

Its not about talent; it’s all about MLM training material

There are many great MLM training materials that are available. There are also a few that are not so great. You need these materials in order to build your MLM business, and you need the proper trainings on how to use them properly.

There are some things that you need to consider before you spend any money on MLM training tools. These are the five main things that you need to take a look at for great MLM training tools.

1. Quality.

The quality of recording, sound, duplication, visuals, and content are all very important MLM training materials. You need to make sure that the quality of the programs is good. Make sure the content is not just the same content you hear everywhere else as well.

2. Fresh approach.

A great MLM site should have training materials and tools with a fresh approach. And also a fresh look. Make sure that the tools you choose have a fresh feel. The MLM training materials should only be found in that tool you are considering purchasing.

3. Title of the MLM tool and training material.

Does the title sound appealing? The title will help tell you if the content is going to be appealing. Unique, catchy titles are what you want to look for, but there are exceptions to that rule out there.

Contact the site you are considering purchasing from, and find out the best titles according to their sales.

4. Shipping history.

Do you know someone that has used them before? Do they ship on time? How much do they charge for shipping?

If it is more than $15.00 in total for your whole order, then you may be charged too much. Check into it, and make sure that shipping is not a big expense.  See if they ship on time.
International orders are an exception, as shipping rates can be quite expensive, depending on the destination.

5. Return policy.

Make sure that if you receive defective MLM training materials, you can return them with no questions asked. This is a must for all MLM training materials and tools sites. This not only protects you, but also tells you that the company stands behind what they sell.

Also, make sure that the MLM training materials have all aspects of MLM success covered. Make sure the company has products on recruiting, leadership, training, building an organization, personal development, and other pertinent subjects for MLM success. The trainings should be available in different media, such as books, DVDs, CDs, tapes, etc.

There are many sites over the Internet that is offering the best MLM training materials out there. Numerous sites, to be a bit specific. But this is in not saying that the other sites out there are not any good. Most are really good sites.

But these Top 10 MLM Tools sites had some over and above traits that make up for a good training experience for MLM Success.

What are the Top 10 resource sites for MLM training materials?

1) http://www.tapesandtools.com
2) http://www.dreambuilders.com
3) http://www.mlmleadership.com
4) http://www.networkingtimes.com
5) http://www.mlmbrilliance.com
6) http://www.networkmarketingtimes.com
7) http://www.miminc.com
8) http://www.greatestnetworker.com
9) http://www.nexera.com
10) http://www.mlmbooks.us

Again, there are other good sites out there as well, and you may want to search on the search engines to find other MLM training materials.

But whenever you do look for MLM training materials, ask others what they have used, the results they got from them, the education they obtained and if it was useful to their business.

How do you choose the right MLM software for you?

With the many MLM software out there already, how do you choose the one that is right for you?

Choose a reputable vendor.

There are many fly-by-night software companies that make many claims of experience, know how and MLM software gadgetry. Unless you are willing to put your business at risk, choose a vendor that has a proven track record.

Track records are built over many years of working with Direct Selling companies, not just selling a software package a few times.

Check out at least six references. Remember that vendors will be eager to provide only their best references. You might be surprised to find a different story when you call companies not included in the reference list.

Visit the MLM software company’s office.

You not only choose the MLM software but also choose the vendor’s support services. If the vendor is not able to provide support services acceptably, what will you do when you need to change your compensation plan or add a new input field to the order entry screen?

Remember that there is only one constant among all MLM companies; they constantly change things. And your MLM software will need to be changed as well.

At the vendor’s office, meet the vendor’s people that will service you. See what kind of people they are and how long they have worked for the vendor. Be willing to pay for experience and competence. You are paying far less in the long run.

Avoid small MLM software companies.

Small software companies, to compete with larger established firms, must offer software at bargain prices. This often puts them on shaky financial ground during their most critical years.

Companies that are trying to save money by purchasing an MLM software from these small software houses find themselves virtually abandoned later on when they need assistance. The problem is that servicing one highly successful client can consume virtually all of the human resources of a small software company leaving the other clients out in the cold.

The more deadly problem is that smaller companies tend to go out of business without warning. If you value your business, stay away from the small vendors and stick to those with staying power and track records.

Buy an MLM software package that allows you to create your own reports.

Many packages force you to live only with those reports they put on the menus. Managers must resort to running large reports to answer small questions or concerns instead of small exception reports on demand. Small exception reports can be reviewed quickly and accurately.

Compare features.

MLM software is designed to handle specific business issues and often has a great deal of difficulty dealing with matters outside the original design. It’s difficult to force a software to do things it was never intended to do.

Wise computer buyers compare features and capabilities, side by side, of one package to another. Ask the vendor which features they consider are unique to their package compared to others.

Remember that you are not just buying a computer; you are buying software, expertise, emergency support services, programming services, and starting a long-term relationship.

Choose your MLM software vendor wisely. Do not be tempted to penny pinch in the computer area. If you do, you may cripple your chances for success.

50 Top Network Marketing Companies

Top 50 Network Marketing Companies based on their popularity online.   Each company on this list has been in business for a minimum of three years based on Alexa.com’s website traffic rankings:

Company Website

Alexa Rank

1.

Avon www.avon.com

2752

2.

Quixtar/Amway www.quixtar.com

12898

3.

Usana www.usana.com

12921

4.

Melaleuca www.melaleuca.com

13149

5.

Pre-Paid Legal Services, Inc. www.prepaidlegal.com

14337

6.

Mary Kay www.marykay.com

16583

7.

Market America www.marketamerica.com

17437

8.

Nu Skin Worldwide www.nuskin.com

20968

9.

A C N Global www.acninc.com

25432

10.

MonaVie www.monavie.com

25852

11.

Isagenix www.isagenix.com

27243

12.

Herbalife www.herbalife.com

30108

13.

Tupperware www.tupperware.com

31332

14.

World Ventures www.worldventures.biz

32616

15.

Forever Living www.foreverliving.com

34350

16.

Amway Global www.amway.com

37948

17.

The Pampered Chef www.pamperedchef.com

43395

18.

Medifast www.medifast1.com

43666

19.

Agel www.agel.com

45166

20.

Young Living www.youngliving.com

45474

21.

Free Life International www.corporate.freelife.com

46067

22.

Send Out Cards www.sendoutcards.com

50693

23.

Arbonne International www.arbonne.com

50869

24.

VMDirect www.vmdirect.com

51349

25.

AmeriPlan USA www.ameriplanusa.com

52711

26.

XanGo www.xango.com

55676

27.

YTB International www.ytb.com

56368

28.

Creative Memories www.creativememories.com

61159

29.

Primerica Financial Services www.primerica.com

61571

30.

Tastefully Simple www.tastefullysimple.com

64857

31.

4Life Research USA, LLC www.4life.com

76187

32.

Nature’s Sunshine www.naturessunshine.com

77928

33.

Immunotec www.immunotec.com

83648

34.

WatkinsOnline www.watkinsonline.com

84514

35.

Tahitian Noni International www.tni.com

86919

36.

Nikken www.nikken.com

87435

37.

LifeWave www.lifewave.com

89386

38.

Shaklee www.shaklee.com

91383

39.

Amsoil www.amsoil.com

95525

40.

United 1st International www.u1stfinancial.com

98530

41.

Longaberger www.longaberger.com

98939

42.

EcoQuest International www.ecoquestintl.com

106419

43.

Healthy Pet Net www.healthypetnet.com

115785

44.

BeautiControl www.beauticontrol.com

118497

45.

Amazon Herb Co. www.amazonherb.net

120261

46.

Vitamark International www.vitamark.com

122316

47.

Mannatech www.mannatech.com

131334

48.

Sunrider www.sunrider.com

136003

49.

helloWorld www.helloworld.com

137570

50.

Unicity www.makelifebetter.com

148816

Source: Alexa.com rankings for August 2009–November 2009.

Looking for a MLM opportunity to start your own business?

A good MLM opportunity is to work from home.

Working at home can give the freedom you want and the income that you deserve. This way, you can be there for your children, cook dinner, and still get in a few hours of work before bed. A work at home MLM business opportunity can be very attractive but you must be careful to select one that works for you.

Technology has improved customer service, and relationships with MLM workers and commissions can be utilized in ways not possible before.

All of this started in the 1950’s with nutritional supplements, household products, and cosmetics. It can be noted that MLM opportunities boomed in the 1980’s with insurance and long-distance telephone services. As the twenty-first century approached, improvements in technology really helped the MLM industry.

The industry has expanded into credit cards, travel, and pre-paid legal services aready. MLM opportunities can adapt as technology evolves.

The combination of technology and old-fashioned salesmanship makes MLM popular for everyone including those in the business world. You can earn money from the down line of your recruits’ sales and their recruits’ sales and so on.

There is no overhead if you work at home, and advertising can be based on word of mouth. There is also no inventory, no collections, and no receivables. You do not have to see the customer, and the product is shipped to them. MLM has acquired a bad reputation through media reports, but many companies including mainstream ones do it legally and successfully.

Take note. When selecting a MLM business opportunity for your own, look for one that has been in the business for a number of years. Take note that many scams are often fly-by-night operations.

But this does not mean that you have to avoid younger companies. Look carefully before you take a leap of faith. Make sure that they have a good training program in place, a fair compensation plan worked out and products that have already been tested for quite some time.

A home-based MLM opportunity has three qualities; control of time and money, continual salary, and steady growth that multiplies. By trying to control your time, you can reap from your efforts.

When comparing MLM opportunities, think of yourself first. Choose a business that fits your interests and talents. Do not think you can be molded to fit others. Examine what you want and the one that is fitting to your knowledge and background. Many times your life experiences can add greatly to a companyís offerings to create a perfect blend. Take time to select the MLM opportunity that is right for you.

Many who become involved in a MLM business start out on a part time basis. This is a wise advice for everyone considering the opportunity to get into self-employment.

Keeping your day job will insure adequate income to meet your household and buy you enough time to get the business established. By keeping your current ties in the business world, you can attract them as customers to the new endeavor you wish to take.

MLM opportunities are waiting for your first chance to grab them. When choosing, remember that if something is too good to be true, it probably is.

Many companies sky-high dreams with little else.Keep your wits when looking at MLM opportunities and you will definitely land with your feet on the ground.

What has the holidays got to do with your MLM network marketing?

What can you do to accelerate your MLM network marketing business during the Holiday season and get it going during what most people think as the “sluggish time” of the year for network marketing?

Some things you can do for your MLM network marketing success during the holidays.

1. Fruit baskets.

You can get inexpensively small fruit baskets, put your samples or coupons in and decorate it in the colors of your MLM network marketing company.

Include an invite to a seminar that they can attend at not cost. Give them out to friends, neighbors, associates, clients, customers, and family. You will glad you did.

2. Holiday audio cards.

Send out with your Christmas cards a CD you recorded especially for that person, and wish them happy holidays. Then tell them you would love to chat with them at the start of the year because you want to give them the gift of success.

This is a great way to introduce the concept of MLM network marketing success to these folks.
3. Hold a holiday customer appreciation lunche on or reception.

You can do this at your home. Simply invite your best MLM customers to a holiday appreciation event, and make them the superstars of that party.

Have small gifts for them, and let them know how much you appreciate their business. Then ask them for referrals for the coming year. You will get them from every single person who was at that event.

4. Holiday upline open house.

If you have an organization, you could either open your house or someone who has a sizeable home and invite your MLM network marketing distributors to an open house.

Have them bring guests. Have a party that celebrates the holidays but is sponsored by your company. Let it be a fun social with music and games, and then connect with the guest to follow up in January.

5. Neighborhood holiday mailer.

Go to the library, and look in the cross-reference index for your address. You will notice there are a ton more in that index that are in your neighborhood.

Make a copy of the addresses, as they are your neighbors, then send them a Christmas card introducing yourself as their neighborhood rep, and wish them a Merry Christmas and Happy new year.

Then follow up in January and see if you can set an appointment to chat with them about your MLM networking products. Telephone numbers are included on the cross-index reference guides found in your library. You are their neighbor, and that gives you some instant connection with them.

6. Visit community holiday functions.

The thing is to connect, connect and connect.
You need to connect to new prospects during the holidays and community functions are a great way to do this. Get out and become a “holiday MLM network marketing machine.”

Network and meet people and make new friends and give away something to them as a holiday gift. Make sure every person you talk to has a gift and your card. And that you have some form of contact info as well. Check your Sunday newspaper for where these events are.

7. The holiday success card.

Send people you know, and also prospect a seasonal card, and include within it an article about success, goal setting, leadership, time management, or any other success oriented topic. This will set you apart from the rest.

Rock your MLM network marketing business during the holidays. You will be surprised at what might happen to your business.

How to fail in MLM marketing

A few problems that some new MLM marketing people have:

1. No upline support.

Once a person joins a new MLM marketing program, he or she is vulnerable and needs a lot of help from something or someone.

In many cases, the uplines are not actively helping them. This happens a lot when the uplines are simply sponsoring as many people as they can with no regard to what happens to them after they get sponsored.

In most standard MLM marketing programs, it is important that the new person gets immediate assistance from a local person, or tools that you have. Otherwise their chances for survival are very slim.

2. New MLM marketers cannot sell.

This is probably the major reason most people do not make it MLM marketing. By using standard MLM techniques, you have got to sell and learn how to speak at opportunity meetings and the like.

3. MLM’er cannot generate good leads.

Next to the selling problem, this has to be the next biggest reason most people fail in MLM marketing.

Here is a picture of what normally happens. The new person has just signed up in an exciting MLM program. He is taught by the manuals, meetings and so forth, how he should “share” his product with his friends, neighbors and relatives.

Normally, he is not comfortable with this, and if he is typical, he will have many sleepless, tossing and turning nights. He just doesn’t want to “impose” on his friends! He would feel a lot more comfortable just presenting his opportunity to strangers.

4. No true duplicative system.

If the MLM marketing company must be promoted through expensive methods, this is not feasible.
Learning how to sell, or to speak and conduct an opportunity meeting is just not duplicative. Only a few people can do this. Here again, is a very important reason a lot of would be MLM’ers die on the vine.

5. Selling by mail using standard MLM techniques.

Traditional way to marketing MLM is to spend all spare time to call around and travel around to get prospects. A lot of people already have full time job, it is hard to find extra time to travel and make phone calls. This is why these MLM marketers cannot keep their program going.

6. The marketer is not sure about the MLM marketing company or service.

Often a person will sign up in a MLM marketing program in a “fit of excitement.” After the dust clears, he comes down to earth and reality slowly sets in.

Pick an established and financially sound MLM company that is at least two years old with unquestionable products or services. That way, you can feel good about the company and products that you are promoting. There is nothing quite like being able to “tell the complete truth” to your prospective customers.

7. They do not stick with it long enough.

Starting any company takes time, and this is true with an MLM marketing program as well.
By the time you study the program, write and receive literature: study this and sign up; get the literature, etc. a lot of time has been spent. And then you have to generate your leads and so on.

It will take several months before you can expect much of anything to happen to your MLM marketing. You should set in your mind that you are going to stick with this for at least sometime. That just makes good business sense.

The why and how to use MLM mailing lists

MLM mailing lists may be the cause of more heartbreaks than any other single factor in mail order. A poorly chosen list, a weak mailing and the high cost of mailing to a list can shadow the optimism of a new marketer very quickly.

That is why it is best to arm yourself with MLM mailing list knowledge before embarking on that path.

Whether or not you should use an MLM mailing list to sell your product or service depend on several things:

Is what you are offering too complex an offering to be explained in a 30-word ad?

Can you afford to mail 200 to 1,000 pieces on the chance that you would not get a single order?

Can you make a profit selling your product to only two to twenty people in a 1,000 piece mailing?

Will a re-order of your product be required? Can you make your re-orders pay for the losses you will likely get from mailing to a list?

Do you know enough to choose the right MLM mailing list for your offering?

It takes either great faith in your offering or great stupidity to mail with a list. Most MLM mailing lists that companies are offering today specialize in opportunity seekers. These are the people who are generally quite new to mail order. They are either looking for a product to sell or an offer that will get them rich in a hurry.

Most of these opportunity seekers are engaged in chain letter type schemes at some point. They use MLM mailing lists to make gains in their plans.

Most of them lose money, but enough people will try it once to make money. These dreamers are the bread and butter for a lot of MLM mailing list companies.

Unless you have a truly superior offering for these opportunity seekers and you probably do not have one, they are not really worth your time and money. Most of them are unsophisticated dabblers.

MLM mailing lists, offered by many companies, are truly an interesting way to test response to an MLM offer. Many MLM people like to write back about their successes and failures. And they will always respond to a superior product.

Specialized product-buyers’ lists can work beautifully if the offering is unique enough and worth a try for merchandise marketing.

Regardless of what kind of mailing list you use, be very careful in choosing a good list. Many are sold and resold to people making the very same offering. A waste of everyone’s money. Free MLM mailing lists are usually as good as their price indicates. Check the guarantees.

Common sense will tell you which are good for you and which are good for the company selling the MLM mailing lists. Check to see how the lists are compiled. Are they people who have already bought something by mail, or are they merely people who indicated they might want to buy something by mail?

It is recommended that you never start any campaign with a mailing list even though advertising is so much cheaper. They are proven to work more effectively.

Keep this in mind. When you are ready to try MLM mailing list, be fully prepared to lose every penny you spend in buying and mailing that list, because it certainly could happen.

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